Vicky De La Cruz
Chief Executive Officer
You work hard to earn a living for yourself and your family. Unfortunately, due to poor credit or lack of credit history, borrowers get turned down for lending by traditional banks. They are made to pay high-interest rates on loans and debts. Furthermore, due to lack of knowledge on how personal and business credit works, the American working class and small business owners are denied the economic opportunity to get ahead.
I am passionate about helping hardworking Americans and small businesses improve their financial life by sharing my knowledge of credit and banking and helping them find the right financial solution to achieve their financial dreams. Whether it is to fix your credit, buy a new car, a new home, or expand your business, I am here to help you.
I graduated from Texas Tech University in 2001 with a degree in business. I worked at Bank of America for over 14 years and held numerous positions within the company. I started as a teller and worked my way up to Vice President. There I became proficient and knowledgeable on how banks and other financial institutions work. My husband and I also had financial difficulties as we started our family. I understand how difficult it can be to raise children and maintain a career while meeting all of life’s demands. I started V&D Financial LLC in 2017 and since then, with the grace of God, have looked forward every day to helping clients achieve their goals and dreams.
At V&D Financial LLC, our vision is to improve our clients’ financial life by going the extra mile, making their financial dreams our personal goal.